As a content creator, I was brought in to work with Halosil NXT in lieu of a full-time marketing department. My primary task was to simplify and streamline the narrative around their HaloFogger® line and proprietary chemistry. The language they had previously used was complex, and my goal was to make it more accessible.
I developed a one-pager that effectively communicated the benefits of their products and could be easily left behind on sales calls. This document was designed to be simple, reducing the complexity of the disinfection process and highlighting the ease of use and cost-effectiveness of their technology.